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Explore the Higher Logic Blog:Online CommunityMarketing Automation

The Lord the Rings the Two Towers Series 15cm Figures Bgoldmir with of IV qunajz869-New toy

Written by Tom Lehman on May 16, 2019 at 9:08 AM | 4 minute read

Item specifics

Condition:
New: A brand-new, unused, unopened, undamaged item (including handmade items). See the seller's ... Read moreabout the condition
EAN: 0035112811497
Brand: Lord of the Rings UPC: 0035112811497
MPN: N/A ISBN: N/A
Recommended Age Range: 2-4 years

 

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. Transformers redF Legends Optimus Prime Megatron Barricade DIY KO KitsTechnology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

A member’s experience with your association or nonprofit used to look different.Transformers redF PredOTYPE sample Titanium Series Die Cast Ironhide & Brawl They might hear about you through a direct mail flyer, send in a check to join, and attend a conference once a year. That was association membership. Their journey to joining your association was linear and sequential.Transformers redF Revenge of the Fallen Sideways Deluxe Class MOSC New

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago.

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Transformers redF Voyager class Stratosphere MSIB Written by Elizabeth Bell on May 14, 2019 at 8:41 AM | 8 minute read

No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night.Transformers Scout Hubcap. Transformers Hunt For Decepticons. Shipping is Free

There are logistical and personal challenges to migrating an entire community, like:

  • What if engagement totally dies?Transformers set of 2 Action Figures, 2007 Optimus Prime1984 Optimus Prime MISB
  • What if we lose all the activity from our old community when we transition?
  • What if members don’t move?Transformers Siege War Cybertron SOUNDWAVE Voyager Class WFC-S25 New In Hand
  • What if members start their own rogue communities because they hate our new platform?

But whatever your worries are, moving your community could be what it needs to become even better.

Transformers SIEGE WFC War Cybertron W2 Battle Master & Micromaster Set of 5 NEWTo get you to that new, better place, there are some strategic elements to think about as you transition your community from one platform (be it social media, a different company, or a listserv) to another.

We’re here to help you meet your goals while avoiding these pitfalls.

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The Lord the Rings the Two Towers Series 15cm Figures Bgoldmir with of IV qunajz869-New toy

Written by Toy Story 3 Deluxe Action Figures Space Wing Buzz Lightyear Toy Japan Hobby on May 9, 2019 at 10:53 AM | 5 minute read

Do you have a Customer Advisory Board (CAB) or customer advisory council?Transformers SS-06 Starscream from Japan F S A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice.

But something else that’s common is when companies check the CAB box just to have one, but don’t end up doing much with it (likely because of the workload it takes to manage). TRANSFORMERS STARSCREAM YEAR OF THE HORSE PLATINUM 30TH ANNIVERSARY EDITIONRather than becoming the product and customer experience-changing entity that it has the potential to be, many CABs go into hibernation, never to be heard from again.Transformers Studio Series 12 Decepticon Brawl Robot Voyager Action Figures Toy

It’s time to change that. It’s time to mobilize your CAB for action.

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Written by Nick Mignogna on May 1, 2019 at 10:14 AM | 9 minute read

 

In today's global economy, you're no longer competing with just the businesses in your town.Transformers Studio series Premier Leader Wave 3 Megatron Pre Order You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more. Transformers Studios Series Voyager Wave 2 Decepticon Brawl and Megatron - 2 PCSYou need a way to differentiate yourself outside of product and price, which can only be tweaked so much.

Smart businesses that find themselves in this situation turn to customer support as the differentiator.

Excellent customer service and support are highly effective ways to stand out because they also build loyalty among your customers.Transformers Takara 2011 Encore ReIssue Twincast JapanIt will often cause them to select you for renewals and recommend you even if your prices are higher than the competition. Just consider these stats:

Clearly, there’s a major divide between perception and a hard reality.Transformers Takara Combiner Wars Unite Warriors War Breakdown

So how do you create a great customer service experience that puts you on the right side of these statistics?

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The Lord the Rings the Two Towers Series 15cm Figures Bgoldmir with of IV qunajz869-New toy

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